Embarq, CenturyTel will become CenturyLink after merger - Kansas City Business Journal:

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billion sale to closes, expected this month. The rura phone companies on Tuesday announced the planned name and logo for thecombinedf company. CenturyLink will retain the CenturyTel (NYSE: CTL) trading “Our new brand name was selected because our customer s and employees told us it reflected a companty thatis forward-looking and committed to linkint the country together,” CenturyTel CEO Glen Post III, who also will be chiefr executive of CenturyLink, said in the release. The compang will begin operating under the new brand immediatelu upon closingthe deal.
In the followingh months, markets will be converted to the new with customers being notified in advance and the name beinbg added tocompany signs, vehicles and marketinvg materials. The logo is intended to represenrt the power of connecting peopls and businesses to one anothedr and tonew opportunities, locally and the release said. Overland Park-based Embarq (NYSE: EQ) and CenturyTel, baseds in Monroe, La., are — from the — before the deal can close. The headquartersw will be in A Denver brandconsulting agency, , helpeed develop the new brand strategy, name and logo, the releasre said. Together, the two companies will have about 7.
5 million access more than 2 million broadband customerx and morethan 400,000 video subscribers. will . Embar q ranks No. 3 on the Kansazs City BusinessJournal ’s list of area publicx companies.