Clear Channel Radio joins national online radio network - Wichita Business Journal:

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The network, called the , will carry audii streams from radio stations owned by some of the largest broadcasters, including Clear Channel Cumulus, and Salem Broadcasting. It will also carry popula syndicated contentfrom . Listeners will also be able to tap into such Internef radio sites asFineTune ( ), Radioioo ( ) and . Officials with the two companies say onlinde radio listenership as a whole reachezs 33 million Americans each according to bothand . This is up from 29 million listenerswlast year. Clear Channel operatezs four radio stationsin Wichita: KTHR; KZSN; and KZCH.
The benefit for Clear Channel Radip and Katz Media Group is that advertisers will be able to buy theid choiceof audio, video, display or bannef advertising on the network's site. Advertising on the online networm will be handled by a groupo of sales agents from Clear Channepl OnlineMusic & Radio, Katz 360 Sales and . "Majorr advertisers and agencies now have a simpld wayto plan, purchase and optimizew the best of the growing online audio audience -- spanninf AM, FM, syndicated and independent Internet radio," says Brian Benedik, president of Katz 360 Sales, a unit of Katz Medisa Group.
"Whether it's a national platform, a regional plan or a specificx geo-targeted campaign, the Katz Online Network can be customizefd toany advertiser's audio needs," he adds.